Factors Influencing Consumers’ Purchase Intention And Willingness To Pay Towards Green Residential Buildings In Malaysia
Kajian kontemporari ini dijalankan dengan menunjukkan penyesuaian Teori Tingkah Laku Terancang (TPB), untuk mengkaji faktor-faktor yang mempengaruhi niat pembelian pengguna Malaysia terhadap bangunan kediaman hijau dan cara niat pembelian mempengaruhi kesanggupan mereka berbelanja untuk bangunan ini...
| Main Author: | |
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| Format: | Thesis |
| Language: | English |
| Published: |
2015
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| Subjects: | |
| Online Access: | http://eprints.usm.my/30620/ |
| Abstract | Abstract here |
| _version_ | 1855631658296803328 |
|---|---|
| author | Tan, Wee Lee |
| author_facet | Tan, Wee Lee |
| author_sort | Tan, Wee Lee |
| description | Kajian kontemporari ini dijalankan dengan menunjukkan penyesuaian Teori Tingkah Laku Terancang (TPB), untuk mengkaji faktor-faktor yang mempengaruhi niat pembelian pengguna Malaysia terhadap bangunan kediaman hijau dan cara niat pembelian mempengaruhi kesanggupan mereka berbelanja untuk bangunan ini.
The contemporary study demonstrates the adaptation of Theory of Planned Behaviour (TPB) to examine the factors influencing Malaysian consumers’ purchase intention towards green residential buildings and how purchase intention affects their willingness to pay for such buildings. |
| first_indexed | 2025-10-17T08:06:49Z |
| format | Thesis |
| id | usm-30620 |
| institution | Universiti Sains Malaysia |
| language | English |
| last_indexed | 2025-10-17T08:06:49Z |
| publishDate | 2015 |
| record_format | EPrints |
| record_pdf | Restricted |
| spelling | usm-306202019-04-12T05:25:56Z http://eprints.usm.my/30620/ Factors Influencing Consumers’ Purchase Intention And Willingness To Pay Towards Green Residential Buildings In Malaysia Tan, Wee Lee HF5001-6182 Business Kajian kontemporari ini dijalankan dengan menunjukkan penyesuaian Teori Tingkah Laku Terancang (TPB), untuk mengkaji faktor-faktor yang mempengaruhi niat pembelian pengguna Malaysia terhadap bangunan kediaman hijau dan cara niat pembelian mempengaruhi kesanggupan mereka berbelanja untuk bangunan ini. The contemporary study demonstrates the adaptation of Theory of Planned Behaviour (TPB) to examine the factors influencing Malaysian consumers’ purchase intention towards green residential buildings and how purchase intention affects their willingness to pay for such buildings. 2015 Thesis NonPeerReviewed application/pdf en http://eprints.usm.my/30620/1/TAN_WEE_LEE.pdf Tan, Wee Lee (2015) Factors Influencing Consumers’ Purchase Intention And Willingness To Pay Towards Green Residential Buildings In Malaysia. Masters thesis, Universiti Sains Makaysia. |
| spellingShingle | HF5001-6182 Business Tan, Wee Lee Factors Influencing Consumers’ Purchase Intention And Willingness To Pay Towards Green Residential Buildings In Malaysia |
| thesis_level | Master |
| title | Factors Influencing Consumers’ Purchase Intention And Willingness To Pay Towards Green Residential Buildings In Malaysia |
| title_full | Factors Influencing Consumers’ Purchase Intention And Willingness To Pay Towards Green Residential Buildings In Malaysia |
| title_fullStr | Factors Influencing Consumers’ Purchase Intention And Willingness To Pay Towards Green Residential Buildings In Malaysia |
| title_full_unstemmed | Factors Influencing Consumers’ Purchase Intention And Willingness To Pay Towards Green Residential Buildings In Malaysia |
| title_short | Factors Influencing Consumers’ Purchase Intention And Willingness To Pay Towards Green Residential Buildings In Malaysia |
| title_sort | factors influencing consumers purchase intention and willingness to pay towards green residential buildings in malaysia |
| topic | HF5001-6182 Business |
| url | http://eprints.usm.my/30620/ |
| work_keys_str_mv | AT tanweelee factorsinfluencingconsumerspurchaseintentionandwillingnesstopaytowardsgreenresidentialbuildingsinmalaysia |