Gaya Hidup Pengguna Muslim Dalam Memilih Perbankan Syariah Di Banda Aceh, Indonesia

Gaya hidup merupakan bahagian daripada gelagat pengguna dalam pemasaran. Perbincangan mengenai konsep gaya hidup pengguna selalunya tertumpu pada pandangan yang diamalkan pada norma, budaya dan keyakinan masyarakat utamanya berasaskan pendekatan barat. Hal ini menjadi masalah ketika konsep gaya...

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Bibliographic Details
Main Author:	Nizam, Ahmad
Format:	Thesis
Language:	English
Published:	2016
Subjects:	H1-99 Social sciences (General)
Online Access:	http://eprints.usm.my/32089/
Abstract	Abstract here

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