A Case Study On Improving Business To Business Warranty Returns Warehouse Dock To Receipt Throughput Time In Sustaining Customers Satisfaction

Leading manufacturers in various industries are focusing on improving the reverse logistics process in order to recapture revenue and retain customers. Warranty returns plays a vital role in the entire supply chain network. It delivers value by enhancing higher levels of customer loyalty & reten...

詳細記述

書誌詳細
第一著者: Lee, Kok Peng
フォーマット: 学位論文
言語:英語
出版事項: 2014
主題:
オンライン・アクセス:http://eprints.usm.my/44452/
Abstract Abstract here
その他の書誌記述
要約:Leading manufacturers in various industries are focusing on improving the reverse logistics process in order to recapture revenue and retain customers. Warranty returns plays a vital role in the entire supply chain network. It delivers value by enhancing higher levels of customer loyalty & retention. The management project case study takes a vertical look at reverse logistics, examining the warranty returns challenges faced by the reverse logistics division in a well-known semiconductor corporation.