Improving Sales Performance: A Case Study In A Korean Based Adhesive Company

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This case study is to explore the business issues that concerns Best Chemical’s sales performance in Malaysia. The analysis methods are complex because they are not merely focused on the corporate strategy level, but also involve Korea’s culture and preferred business style. Established in 2007, Bes...

وصف كامل

التفاصيل البيبلوغرافية
المؤلف الرئيسي:	Low, Chie Chong
التنسيق:	أطروحة
اللغة:	الإنجليزية
منشور في:	2014
الموضوعات:	HF5001-6182 Business
الوصول للمادة أونلاين:	http://eprints.usm.my/44469/
Abstract	Abstract here

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