Measuring Customer Orientation Of Salespeople: A Study On Housebuyers

This study examines the perception of customer orientation of salespeople among housebuyers. Buying a house is a very complex task involves financial risk to the buyer, thus, the primary objective of this study is to assess the degree which housebuyers rate salespeople as being customer oriented...

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Bibliographic Details
Main Author:	Bakar, Zarir Abu
Format:	Thesis
Language:	English
Published:	1999
Subjects:	HF5001-6182 Business
Online Access:	http://eprints.usm.my/48636/
Abstract	Abstract here

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