Supplier Selection In Malaysian Social Commerce Microenterprises

Based on the Theory of Planned Behaviour (TPB), this study extended and included five supplier performance attributes which are service warranty, delivery, relationship, quality, and price. From this extended TPB, eight variables were investigated to examine the causal relationships among the variab...

詳細記述

書誌詳細
第一著者: Haris, Juwairiah
フォーマット: 学位論文
言語:英語
出版事項: 2021
主題:
オンライン・アクセス:http://eprints.usm.my/53052/

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