Supplier Selection In Malaysian Social Commerce Microenterprises

Based on the Theory of Planned Behaviour (TPB), this study extended and included five supplier performance attributes which are service warranty, delivery, relationship, quality, and price. From this extended TPB, eight variables were investigated to examine the causal relationships among the variab...

وصف كامل

التفاصيل البيبلوغرافية
المؤلف الرئيسي: Haris, Juwairiah
التنسيق: أطروحة
اللغة:الإنجليزية
منشور في: 2021
الموضوعات:
الوصول للمادة أونلاين:http://eprints.usm.my/53052/

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