Exploring Consumers’ Decision-Making Process On Online Purchasing Of Health Supplements And Natural Products In Malaysia
Health supplements and natural products are widely used by the general public to support physical function and prevent disease. Additionally, with the advent of ecommerce, these products have become easily accessible to the general public. Although several theoretical models have been used to exp...
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| Format: | Thèse |
| Langue: | anglais |
| Publié: |
2024
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| Accès en ligne: | http://eprints.usm.my/62635/ |