Intention To Purchase Electronic Green Products Amongst Lectures : An Empirical Evidence [HF5413. Q1 2008 f rb].

Kajian ini bertujuan menyumbang ilmu dalam bidang niat membeli produk hijau. Bidang ini berada dalam domain pemasaran mesra alam, di mana semua aktiviti yang dibentuk untuk menghasil dan membantu sebarang perubahan diinginkan untuk memuaskan keperluan dan kehendak manusia, dengan memenuhi kepuasan k...

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Bibliographic Details
Main Author:	Abdul Qader, Iman Khalid
Format:	Thesis
Language:	English
Published:	2008
Subjects:	HF5410-5417.5 Marketing. Distribution of products
Online Access:	http://eprints.usm.my/9943/
Abstract	Abstract here

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