Factors affecting customer satisfaction and retention in retail store
Retail success in today’s competitive market requires a great understanding and respect of the customers. Retail stores have undergone drastic changes and developments, whereby the importance of customer satisfaction and customer retention has become retailers’ main concern. This is because there is...
| 主要作者: | Panirchelvam, Dinesh |
|---|---|
| 格式: | Thesis |
| 語言: | 英语 英语 |
| 出版: |
2021
|
| 主題: | |
| 在線閱讀: | http://eprints.utem.edu.my/id/eprint/26012/ https://plh.utem.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=121103 |
| Abstract | Abstract here |
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相似書籍
-
The relationship between store image, overall customer satisfaction and store loyalty
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