Customers’ loyalty model in the design of e-commerce recommender systems

Recommender systems have been adopted in most modern online platforms to guide users in finding more suitable items that match their interests. Previous studies showed that recommender systems impact the buying behavior of e-commerce customers. However, service providers are more concerned about the...

وصف كامل

التفاصيل البيبلوغرافية
المؤلف الرئيسي: Abumalloh, Rabab Ali
التنسيق: أطروحة
اللغة:الإنجليزية
منشور في: 2021
الموضوعات:
الوصول للمادة أونلاين:http://eprints.utm.my/101511/1/RababAliAbumallohPSC2021.pdf

مواد مشابهة