Customers’ loyalty model in the design of e-commerce recommender systems

Recommender systems have been adopted in most modern online platforms to guide users in finding more suitable items that match their interests. Previous studies showed that recommender systems impact the buying behavior of e-commerce customers. However, service providers are more concerned about the...

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Bibliographic Details
Main Author:	Abumalloh, Rabab Ali
Format:	Thesis
Language:	English
Published:	2021
Subjects:	QA75 Electronic computers. Computer science
Online Access:	http://eprints.utm.my/101511/1/RababAliAbumallohPSC2021.pdf

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