The role of social media marketing on e-commerce implementation and SMEs performance in Ibadan City Nigeria

Small and medium-scale enterprises (SMEs) are known as the fabricators and stimulants of economic growth and national development for developed and developing countries, including Nigeria. This research study was inspired by the poor performance of SMEs in Nigeria, which has resulted in a severe dec...

وصف كامل

التفاصيل البيبلوغرافية
المؤلف الرئيسي: Ayokunmi, Lawal Abideen
التنسيق: أطروحة
اللغة:الإنجليزية
الإنجليزية
الإنجليزية
منشور في: 2022
الموضوعات:
الوصول للمادة أونلاين:http://eprints.uthm.edu.my/10957/
Abstract Abstract here