Factors influencing consumers' trust in online purchase via social networking sites

Internet is a mass medium that can be accessed anywhere. The Internet is integrated into nearly all aspects of activities including businesses. The advancement of Internet contributes to the development of electronic commerce (e-commerce) to conduct online business, and consumer trust plays an essen...

書目詳細資料
主要作者:	Wan Mohamad Nazarie, Wan Nur Fazni
格式:	Thesis
語言:	英语
出版:	2012
主題:	HD28 Management. Industrial Management
在線閱讀:	http://eprints.utm.my/35846/1/WanNurFazniMFPPSM2012.pdf

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