Factors influencing consumers' trust in online purchase via social networking sites

Internet is a mass medium that can be accessed anywhere. The Internet is integrated into nearly all aspects of activities including businesses. The advancement of Internet contributes to the development of electronic commerce (e-commerce) to conduct online business, and consumer trust plays an essen...

书目详细资料
主要作者:	Wan Mohamad Nazarie, Wan Nur Fazni
格式:	Thesis
语言:	英语
出版:	2012
主题:	HD28 Management. Industrial Management
在线阅读:	http://eprints.utm.my/35846/1/WanNurFazniMFPPSM2012.pdf

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