Factors influencing the adoption of mobile banking among generation Y in Malaysia
The continuous development in technological innovations, especially in the banking sector, has led to a competitive environment that has changed the way consumers deal with banks, and one of the changes is mobile banking services. Although enormous benefits can be achieved from using mobile banking...
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| Format: | Dissertation |
| Langue: | anglais anglais anglais |
| Publié: |
2019
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| Accès en ligne: | http://eprints.uthm.edu.my/682/ |
| Abstract | Abstract here |