The factors that affect consumers intention to adopt near field communication mobile payment in supermarkets

The emergence of mobile technologies has changed the consumer’s life in many ways, especially the way they perform payment. This thesis examines the core drivers of using Near Field Communication (NFC) mobile payment in the supermarket industry from the consumer’s perspective. Based on the Technolog...

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書目詳細資料
主要作者: Subramaniam, Gautam Kumar
格式: Thesis
語言:英语
出版: 2017
主題:
在線閱讀:http://eprints.utm.my/85836/1/GautamKumarSubramaniamMFC2017.pdf

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