A model of argument quality for information adoption in e-commerce review platform

The viral nature the content of the Web has transformed the landscape of e-Commerce review platforms to be in a state of constant growth. Similarly, the prominent features of these platforms have been recognized to be among the dominant factors in shaping online consumer behavior. Nonetheless, in th...

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Détails bibliographiques
Auteur principal: Che Lah, Nur Syadhila
Format: Thèse
Langue:anglais
Publié: 2020
Sujets:
Accès en ligne:http://eprints.utm.my/98098/1/NurSyadhilaChePSC2020.pdf