Key account management practices and effectiveness on market performance in manufacturing industry

Also available in printed version

Bibliographic Details
Main Author: Wong, Han Fei
Other Authors: International Business School
Format: Doctoral thesis
Language:English
Published: Universiti Teknologi Malaysia 2025
Subjects:
Online Access:https://utmik.utm.my/handle/123456789/47397
Abstract Abstract here
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Summary:Also available in printed version