The Antecedents of Brand Experience and its Effect on Trust and Resonance: An Empirical Study of Fast Food Industry in Malaysia,

MOHAMED, ROZITA BINTI NAINA (2010) The Antecedents of Brand Experience and its Effect on Trust and Resonance: An Empirical Study of Fast Food Industry in Malaysia,. In: UNSPECIFIED.

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Item Type:	Conference or Workshop Item (UNSPECIFIED)
PRISMA ID:	29508
URI:	http://oarr.uitm.edu.my/id/eprint/27473

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