Formulating Direct Sales Customers' Satisfaction Strategies: Application of Importance-Performance Analysis (IPA) Approach

MUSA, ROSIDAH BINTI Formulating Direct Sales Customers' Satisfaction Strategies: Application of Importance-Performance Analysis (IPA) Approach. Gading Business and Management Journal, 6 (1).

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Item Type:	Article
Journal or Publication Title:	Gading Business and Management Journal
PRISMA ID:	2149
URI:	http://oarr.uitm.edu.my/id/eprint/4974

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