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Is Customer Satisfaction Enough? Issues and Challenges in Creating Competitive Advantage Through Excellent Customer Relationship

ZAKARIA, ZAINUDDIN BIN (2005) Is Customer Satisfaction Enough? Issues and Challenges in Creating Competitive Advantage Through Excellent Customer Relationship. ISSN 1698-1073

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Item Type: Article
PRISMA ID: 9669
URI: http://oarr.uitm.edu.my/id/eprint/6565

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