Operation strategies and market orientations in determining small and medium enterprise performance in Kota Kinabalu, Sabah : the moderating effects of business environment

This study aims to identify and investigate the relationship between operations strategy and market orientation in determining Small and Medium Enterprises (SMEs) performance in Kata Kinabalu, Sabah. Simultaneously, this study examines the effect of business environment as a moderator. The Resource-...

詳細記述

書誌詳細
第一著者: Nurulain Najihah Muda
フォーマット: 学位論文
言語:英語
英語
出版事項: 2017
主題:
オンライン・アクセス:https://eprints.ums.edu.my/id/eprint/38885/1/24%20PAGES.pdf
https://eprints.ums.edu.my/id/eprint/38885/2/FULLTEXT.pdf