The impact of consumer complaint behaviour on customer defection

This research is done in the area of post purchase behaviour in the marketing field. This research was carried out in Kota Kinabalu, Sabah, Malaysia by collecting the primary data from bank customers. This research tries to determine if there is a relationship between customer complaint and defectio...

Description complète

Détails bibliographiques
Auteur principal:	Tam, Adeline Yin Ling
Format:	Thèse
Langue:	anglais anglais
Publié:	2004
Sujets:	HF5410-5417.5 Marketing. Distribution of products
Accès en ligne:	https://eprints.ums.edu.my/id/eprint/45235/1/24%20PAGES..pdf https://eprints.ums.edu.my/id/eprint/45235/2/FULLTEXT..pdf

Documents similaires

The impact of sales promotion on consumer buying behaviour
par: Chiew, Tung Moi
Publié: (2004)

The impact of consumer favourite colour on consumer choices
par: Funk, Debby Chi Ling
Publié: (2004)

Consumer use of nutritional labelling: Individual characteristics, behavioural and attitudinal factors
par: Shirley Voo
Publié: (2008)

Consumer perceived risk and purchasing behavior toward food safety issues
par: Yin, Yee Wen
Publié: (2011)

The influence of product and consumer characteristics on the accepance of new seaweed food products
par: Lee, Yoon Ling
Publié: (2004)

Cross examination of influencing factors on consumer purch
par: Sohaib Chekima
Publié: (2015)

Determinants of intention to consume towards fast food restaurant: Kentucky Fried Chicken (KFC) among consumers' at Kota Kinabalu, Sabah
par: Nur Suriayanti Gadiman
Publié: (2008)

The effect of service quality on customer retention through customer satisfaction: The Malaysian fast food industry perspective
par: Damianus Aludah
Publié: (2004)

Green marketing: Factors influencing consumers purchase intention
par: Syaidatina Akila Mohamad Azizan
Publié: (2013)

Online brand attributes and customer loyalty intention
par: Liew, Josephine Mei Ching
Publié: (2011)

Factors contributing consumer satisfaction with community pharmacies in Kota Kinabalu, Sabah
par: Lee, Soo Wen
Publié: (2011)

Determinants of intention to use the internet for online shopping among consumers in Kota Kinabalu
par: Liew, Calvin Benjie
Publié: (2007)

Understanding The Mediating Effect Of Customer Satisfaction On The Relationship Of Salesperson Behavior Performance And Customer Loyalty [HF5415.335. M476 2008 f rb].
par: Wan Omar, Maznah
Publié: (2008)

Study on consumer decision making styles in Kota Kinabalu, Sabah: Multi product analysis
par: Janeta Anthony @ Janet
Publié: (2004)

The influence of hotel restaurant antributes towards customer satisfaction and return intention
par: Marry Tracy anak Pawan
Publié: (2016)

Factors influences consumer perceptions towards online purchase intentation: A study in Kota Kinabalu, Sabah
par: Stephanie Kunsiong
Publié: (2011)

The relationship between tourists' motivation and cultural and heritage attribute towards customer satisfaction
par: Sofinah Yussoff
Publié: (2011)

The determinant of brand loyalty and the mediating effect of customers' satisfaction: In mobile phone context
par: Siti Mardalinah Ardian Neezm
Publié: (2010)

The influence of price reduction sales on consumer intention to purchase: A case study of mega sales event in Malaysia
par: Azif Saad
Publié: (2004)

The perception of product quality and the intention to repurchase on shirt/blouse products made in China amongst consumers in Kota Kinabalu
par: Sun Yu
Publié: (2015)

Perception of green advertisment, attitude and purchase intention towards green product: A study of consumers in Kotakinabalu, Sabah
par: Helenah Abdul Hatta
Publié: (2014)

The determinant factors of consumers green product purchase intention in Sabah : The moderating roles of premium price and environmental advertising
par: Brahim Chekima
Publié: (2014)

The relationship between perceived values, customer satisfaction and brand loyalty in the context of mobile service provider
par: Chin, Vui Chung
Publié: (2011)

Why customer do not buy counterfeit luxury branded product. The effect of personality, perceived quality and attitude
par: Nurul Adzwina Abdul Rahman Bledram
Publié: (2011)

Price, perceived value, customer satisfaction and favourable repeat purchase intention of malaysian low cost airlines
par: Yeoh, Ei Leen
Publié: (2013)

Price, perceived value, customer satifaction and favourable repeat purchase intention of Malaysian low cost airlines
Publié: (2013)

An evaluation of the Road Transport Department counter service towards the quality of RTD'S customers satisfaction in Kota Kinabalu
par: Jimmy Daukit Yangus
Publié: (2007)

The relationship between service quality, satisfaction and customer loyalty in the context of private high schools in Kota Kinabalu, Sabah
par: Anthea Jacelyn Melanie Matanjun
Publié: (2012)

The relationship between brand personality brand attitude and customers purchase intention towards facial skincare products in the case of Kota Kinabalu, Sabah
par: Jessie James Sham
Publié: (2012)

The relationship between brand personality brand attitude and customers purchase intention towards facial skincare products in the case of Kota Kinabalu, Sabah
par: Jessie James Sham
Publié: (2012)

Profiling innovators in Kota Kinabalu: a study of self concept and impulse buying behaviour
par: Lo, Chang Chin
Publié: (2007)

The impact of facebook towards the intention to register as organ donors among undergraduate students in public universities in Malaysia
par: Faerozh Madli
Publié: (2021)

Cross-Functional New Product Development (NDP) Teams : Characteristics, Dynamics And NPD Performance [HF5415.153. N863 2008 f rb].
par: Mat, Norsiah
Publié: (2008)

Application Of Control Mechanisms On Marketing Decisions In Multinational Company Marketing Units In Malaysia [HF5415.13. L912 2006 f rb].
par: Low, Chee Kong
Publié: (2006)

Intention To Purchase Electronic Green Products Amongst Lectures : An Empirical Evidence [HF5413. Q1 2008 f rb].
par: Abdul Qader, Iman Khalid
Publié: (2008)

Explaining Malaysian homestay operators performance through resources, capabilities and social media usage
par: Cynthia @ Annamaria Robert Dawayan
Publié: (2021)

Private label brands (plbs) for online third-party marketplace: buying intention among Malaysian young adults
par: Sawanah Mumin
Publié: (2023)

The influence of the intensity of market competition on malaysian manufacturing companies performance: the mediating role of management accounting information
par: Nurfarzianie Jaafar
Publié: (2021)

Aplikasi model rasch dalam penilaian ciri-ciri psikometrik inventori konsep daya
par: Afiqah Basran
Publié: (2021)

Pembangunan dan pengesahan item pengukuran dalam atribut campuran pemasaran Islam
par: Nawir Tan Hassan Tan
Publié: (2023)

Cannot write session to /tmp/vufind_sessions/sess_67i1sg3padqp9o87t4ppors6ih