The Purchase Decision Of Online Consumers Towards On Product Quality Of Lazada Among FPTT, UTeM Students

This research paper is to determine the purchase decision of online consumers towards on the product quality of Lazada. This research paper will be focus to students who studied at Faculty of Technology Management and Technopreneurship (FPTT), Universiti Teknikal Malaysia Melaka (UTeM). Qualitative...

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Bibliographic Details
Main Author: Cheong, Yoke Teng
Format: Thesis
Language:English
English
Published: UTeM 2018
Subjects:
H Social Sciences (General)
HF Commerce
Online Access:http://eprints.utem.edu.my/id/eprint/23214/1/The%20Purchase%20Decision%20Of%20Online%20Consumers%20Towards%20On%20Product%20Quality%20Of%20Lazada%20Among%20FPTT%2C%20UTeM%20Students%20-%20Cheong%20Yoke%20Teng%20-%2024%20Pages.pdf
http://eprints.utem.edu.my/id/eprint/23214/2/The%20purchase%20decision%20of%20online%20consumers%20towards%20on%20product%20quality%20of%20Lazada%20among%20FPTT%2C%20UTeM%20students.pdf

Internet

http://eprints.utem.edu.my/id/eprint/23214/1/The%20Purchase%20Decision%20Of%20Online%20Consumers%20Towards%20On%20Product%20Quality%20Of%20Lazada%20Among%20FPTT%2C%20UTeM%20Students%20-%20Cheong%20Yoke%20Teng%20-%2024%20Pages.pdf
http://eprints.utem.edu.my/id/eprint/23214/2/The%20purchase%20decision%20of%20online%20consumers%20towards%20on%20product%20quality%20of%20Lazada%20among%20FPTT%2C%20UTeM%20students.pdf

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