Competitives Strategy In Enhancing Malaysian Firms' Performance Through Mediating Effect Of Liberalisation

The concept of competitive strategy from strategic management is imperative in the small and medium firms (SMFs) as a result of the impression of free trade known as liberalisation. The competitive strategy is aimed at reducing the negative impact of SMFs activities in the free trade. The issue of l...

وصف كامل

التفاصيل البيبلوغرافية
المؤلف الرئيسي: Mohd Darus, Norazlina
التنسيق: أطروحة
اللغة:الإنجليزية
الإنجليزية
منشور في: 2020
الموضوعات:
الوصول للمادة أونلاين:http://eprints.utem.edu.my/id/eprint/25392/1/Competitives%20Strategy%20In%20Enhancing%20Malaysian%20Firms%27%20Performance%20Through%20Mediating%20Effect%20Of%20Liberalisation.pdf
http://eprints.utem.edu.my/id/eprint/25392/2/Competitives%20Strategy%20In%20Enhancing%20Malaysian%20Firms%27%20Performance%20Through%20Mediating%20Effect%20Of%20Liberalisation.pdf