Examining factors influencing attitude and adoption of chatbots among consumers

Chatbot implementation for assisting customers as a virtual agent can be seen as a tool for helping an organisation serve better customer service. Malaysia is among the countries forging ahead with the Fourth Industrial Revolution. One of the core technologies mentioned is adopting artificial intell...

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书目详细资料
主要作者: Azli, Nur Nadia Azleen
格式: Thesis
语言:英语
英语
出版: 2023
主题:
在线阅读:https://etd.uum.edu.my/10791/1/permission%20to%20use-%20embargo%202%20months%20141023.pdf
https://etd.uum.edu.my/10791/2/s830498_01.pdf