The effect of travel constraints, negotiation, attitude, subjective norms and perceived behavioral control on visit intention to dark tourism attractions in China
This research investigates the factors influencing the intention to visit dark sites by integrating the Theory of Planned Behaviour (TPB) and Constraints Negotiation Theory (CNT). A total of 481 valid questionnaires were collected from on-site visitors at two prominent Chinese dark tourism sites: th...
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| Format: | Thesis |
| Language: | English English |
| Published: |
2025
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| Online Access: | https://etd.uum.edu.my/11948/1/depositpermission.pdf https://etd.uum.edu.my/11948/2/s905935_01.pdf https://etd.uum.edu.my/11948/ |
| Abstract | Abstract here |