The adoption of social media marketing strategy in food and beverages industry among muslim women entrepreneurs in Kedah.
Social media is a vital tool as digital platforms reshape the business landscape, increasing brand visibility, customer engagement, and business growth. This study explores the adoption of social media as a marketing strategy among Muslim women entrepreneurs operating in the food and beverage indust...
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| Format: | Thesis |
| Language: | English English |
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2025
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| Online Access: | https://etd.uum.edu.my/11951/1/permission%20to%20deposit-grant%20the%20permission-s831768.pdf https://etd.uum.edu.my/11951/2/s831768_01.pdf https://etd.uum.edu.my/11951/ |
| Abstract | Abstract here |