Determinant of Customer Purchase Intention Towards Residential Properties Market in Penang

This study purposed to determine the purchase intention towards residential properties market in Penang. A field survey of visiting customer to properties companies in Penang was conducted to determine the influence factors of price, product, place/location and promotion on customer purchasing inten...

पूर्ण विवरण

ग्रंथसूची विवरण
मुख्य लेखक: Mohd Amirul Hafidz, Ahmat
स्वरूप: थीसिस
भाषा:अंग्रेज़ी
अंग्रेज़ी
प्रकाशित: 2011
विषय:
ऑनलाइन पहुंच:https://etd.uum.edu.my/2912/1/Mohd_Amirul_Hafidz_Ahmat.pdf
https://etd.uum.edu.my/2912/2/1.Mohd_Amirul_Hafidz_Ahmat.pdf