Is this the right choice? Factors influencing brand consciousness

The aim of this study is to investigate the factors influencing Brand Consciousness. The researcher used dimensions from various researchers on a sample of 250 local university undergraduate students. Questionnaire was used to gather information. The findings showed that there is a significant relat...

وصف كامل

التفاصيل البيبلوغرافية
المؤلف الرئيسي:	Nor Syahima, Rosnan
التنسيق:	Dissertation
اللغة:	الإنجليزية الإنجليزية
منشور في:	2014
الموضوعات:	HD28-70 Management. Industrial Management
الوصول للمادة أونلاين:	https://etd.uum.edu.my/4056/1/s813334.pdf https://etd.uum.edu.my/4056/2/s813334_abstract.pdf https://etd.uum.edu.my/4056/
Abstract	Abstract here

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