Customer relationship management and organization performance among small and medium sized hotels in Langkawi

Customer relationship and organization performance is an important issues among the small and medium size hotels in Langkawi. This is because customer is the main source of income for the organization. Therefore, organization requires seeking methods to improve the customer relationship since it can...

全面介绍

书目详细资料
主要作者: Lee, Choon Tong
格式: Thesis
语言:英语
英语
出版: 2014
主题:
在线阅读:https://etd.uum.edu.my/4063/1/s809980.pdf
https://etd.uum.edu.my/4063/2/s809980_abstract.pdf