Willingness to pay for an entrance fee: A case of MARDI Agro Technology Park, Langkawi

This study assesses the Willingness to pay (WTP) for an entrance fee in MARDI Agro Technology Park, Langkawi. The main objective 1) to identify the demographic characteristics of respondent’ to MARDI Agro Technology Park, 2) to estimate WTP for additional facility namely Health and Spa Centre throug...

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Détails bibliographiques
Auteur principal:	Fairuz, Puasa
Format:	Thèse
Langue:	anglais anglais
Publié:	2014
Sujets:	HF5415.33 Consumer Behavior.
Accès en ligne:	https://etd.uum.edu.my/4068/1/s814269.pdf https://etd.uum.edu.my/4068/2/s814269_abstract.pdf

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