Malaysian hawker’s food image, food attributes satisfaction and behavioral intention in the perspective of Singapore tourist
The purpose of this study was to determine the possibility of Malaysian gastronomic products specifically Malaysian hawker’s food as the centered motivation to travel to a place. A model was adapted to assess the Malaysian hawker’s food image, food attributes satisfaction and behavioral intention o...
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| Format: | Dissertation |
| Language: | English English |
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2015
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| Online Access: | https://etd.uum.edu.my/4968/1/s811122.pdf https://etd.uum.edu.my/4968/2/s811122_abstract.pdf https://etd.uum.edu.my/4968/ |
| Abstract | Abstract here |