Malaysian hawker’s food image, food attributes satisfaction and behavioral intention in the perspective of Singapore tourist

The purpose of this study was to determine the possibility of Malaysian gastronomic products specifically Malaysian hawker’s food as the centered motivation to travel to a place. A model was adapted to assess the Malaysian hawker’s food image, food attributes satisfaction and behavioral intention o...

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Bibliographic Details
Main Author:	Thew, Kok Lim
Format:	Dissertation
Language:	English English
Published:	2015
Subjects:	G154.9-155.8 Travel and state. Tourism HF5415.33 Consumer Behavior.
Online Access:	https://etd.uum.edu.my/4968/1/s811122.pdf https://etd.uum.edu.my/4968/2/s811122_abstract.pdf https://etd.uum.edu.my/4968/
Abstract	Abstract here

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