Factors that influence online purchase intention among UUM postgraduate students

Online market is one of the industry that are currently developing and have many potential to become one of the best market in the world. Many entrepreneur have start to move from plain brick and mortar business to adopt both physical and online shops to set up their business and attract customers....

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Détails bibliographiques
Auteur principal: Khairull Anuar, Ismail
Format: Thèse
Langue:anglais
anglais
Publié: 2017
Sujets:
Accès en ligne:https://etd.uum.edu.my/6963/1/s820040_01.pdf
https://etd.uum.edu.my/6963/2/s820040_02.pdf