Malaysian purchase intention in mobile marketing
As of now, the world is witnessing exponential advancements in information and communication technology and this advancement has increased the number of people using mobile devices engaging with mobile marketing. The number of mobile services involving commerce activities is increasing day by day. T...
| मुख्य लेखक: | |
|---|---|
| स्वरूप: | थीसिस |
| भाषा: | अंग्रेज़ी अंग्रेज़ी |
| प्रकाशित: |
2017
|
| विषय: | |
| ऑनलाइन पहुंच: | https://etd.uum.edu.my/7006/1/s818859_01.pdf https://etd.uum.edu.my/7006/2/s818859_02.pdf |