Factors affecting consumer’s healthy-package food consumption intention

Eager of convenience is the natural phenomena of all mankind. Similar pattern has been observed in food related decisions. Owing to the rising trend of individuals towards the consumption of packaged food the transition of disease pattern from acute to chronic has also been noticed. Psychologically,...

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Détails bibliographiques
Auteur principal: Zafar, Muhammad Zeeshan
Format: Thèse
Langue:anglais
anglais
Publié: 2017
Sujets:
Accès en ligne:https://etd.uum.edu.my/7432/1/s900362_01.pdf
https://etd.uum.edu.my/7432/2/s900362_02.pdf