Strategi pengiklanan hijau ke arah keterlihatan dalam media sosial.

Recently, green advertising in Malaysia has been gaining more attention. Green advertising is part of a new approach as a marketing communications channel for green product organisations. Consequently, social media has been used by entrepreneurs to ensure that advertising activities can be enhanced...

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Bibliographic Details
Main Author:	Noriza, Ismail
Format:	Dissertation
Language:	English English English
Published:	2019
Subjects:	HF5801-6182 Advertising
Online Access:	https://etd.uum.edu.my/8625/1/s819541_01.pdf https://etd.uum.edu.my/8625/2/s819541_02.pdf https://etd.uum.edu.my/8625/3/s819541_references.docx https://etd.uum.edu.my/8625/
Abstract	Abstract here

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