The perception of place branding as a mechanism in City planning in Alor Setar, Kedah
Competitions between places makes places strive to be better than their competitors. It has been the answer to the emergence of competition between the cities in showcasing places to attract intellectual elites, residents, tourists, investors, and anyone with an interest in the place. This study has...
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| Format: | Thèse |
| Langue: | anglais anglais anglais |
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2019
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| Accès en ligne: | https://etd.uum.edu.my/8638/1/s900902_01.pdf https://etd.uum.edu.my/8638/2/s900902_02.pdf https://etd.uum.edu.my/8638/3/s900902_references.docx |