Consumers' motivation as the gratification sought of online newspaper consumption among University's students in Sindh Province of Pakistan
It is no doubt that the prevalence of Internet technology in developing nations such as Pakistan has increased the access to information, news production and news consumption. As such, there has been a huge shift in trend of news consumption from conventional media (radio, television and printed new...
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| Format: | Thesis |
| Language: | English English English |
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2019
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| Online Access: | https://etd.uum.edu.my/9093/1/s95669_01.pdf https://etd.uum.edu.my/9093/2/s95669_02.pdf https://etd.uum.edu.my/9093/3/s95669_references.docx https://etd.uum.edu.my/9093/ |
| Abstract | Abstract here |