The influence of perceived value, satisfaction and commitment on electronic word-of-mouth of Chinese hotel guests in Malaysia

The remarkable growth of China outbound tourism is a sign of increased opportunities to worldwide hotel industry, including Malaysia. Nonetheless, hoteliers are constantly challenged with business sustainability. Notably, sustaining a hotel business should begin with understanding the customers’ beh...

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Bibliographic Details
Main Author:	Han, Chao
Format:	Thesis
Language:	English English
Published:	2021
Subjects:	G154.9-155.8 Travel and state. Tourism
Online Access:	https://etd.uum.edu.my/9684/1/s902564_01.pdf https://etd.uum.edu.my/9684/2/s902564_02.pdf https://etd.uum.edu.my/9684/
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