The factors that influence customer purchase intention toward life insurance products

Life insurance is very important because it can act as a transfer risk that provides our loved one with financial compensation when they lose their sources of income due to incapability or death of the breadwinner in the family. Due to recent statistics, Malaysia still has lower penetration of life...

詳細記述

書誌詳細
第一著者: Nurul Ammira, Hamzah
フォーマット: 学位論文
言語:英語
英語
出版事項: 2021
主題:
オンライン・アクセス:https://etd.uum.edu.my/9961/1/depositpermission-826631.pdf
https://etd.uum.edu.my/9961/2/s826631_01.pdf