The influence of design character on logo recall / Muhamad Abdul Aziz Ab Gani

Logo is an important part of branding aspect especially in creating an identity for the brand. The definition of a logo actually is virtually limitless and cannot be restrict in today's globalized and borderless world. The reason is the growth and evolution of logo design has made a logo being...

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Détails bibliographiques
Auteur principal: Ab Gani, Muhamad Abdul Aziz
Format: Thèse
Langue:anglais
Publié: 2014
Sujets:
Accès en ligne:https://ir.uitm.edu.my/id/eprint/16247/2/16247.pdf