An integrated model for international market entry location, entry timing and entry mode (ELETEM) decisions of Malaysian construction firms / Che Maznah Mat Isa

The strategy in making firms that are entering new foreign markets expand their businesses in terms of services, products, technology, human and other resources has been widely studied. However, a review of the literature suggests that a comprehensive model with existing theories to clearly guide th...

全面介紹

書目詳細資料
主要作者: Mat Isa, Che Maznah
格式: Thesis
語言:英语
出版: 2016
主題:
在線閱讀:https://ir.uitm.edu.my/id/eprint/18563/1/18563.pdf

相似書籍