Internal and external stimuli of online shopping cart abandonment and decision to buy from a land-based retailer
The growth of e-commerce has disrupted traditional forms of consumption, and consumer shopping activity is rapidly digitalizing. Scholars have conducted a plethora of studies on online shopping behavior; however, a phenomenon that has surprisingly received less attention in the consumer behavior lit...
| 主要作者: | |
|---|---|
| 格式: | Thesis |
| 语言: | 英语 |
| 出版: |
2022
|
| 主题: | |
| 在线阅读: | http://psasir.upm.edu.my/id/eprint/114032/1/114032.pdf |