A Conceptual Framework Of Iranian Consumer Trust In Business To Customers Electronic Commerce

Developing countries such as Iran are facing difficulties to establish e-commerce as part of their economics activities. Previous studies have shown that trust is one of the most important factors affecting the growth of e-commerce. The primary aim of this study is to develop a conceptual framewo...

وصف كامل

التفاصيل البيبلوغرافية
المؤلف الرئيسي: Meskaran, Fetemeh
التنسيق: أطروحة
اللغة:الإنجليزية
الإنجليزية
منشور في: 2010
الموضوعات:
الوصول للمادة أونلاين:http://psasir.upm.edu.my/id/eprint/12443/1/FSKTM_2010_4A.pdf