Antecedents of status consumption among women and the roles of hedonism and cultural value orientation

People crave for status and status recognition. This status struggle plagues today’s consumer societies. The fetish with status-seeking which manifests into consumption of status goods has emerged among women who have experienced increased economic and social influence. While previous studies have p...

詳細記述

書誌詳細

第一著者:	Teo, Boon Chui
フォーマット:	学位論文
言語:	英語
出版事項:	2011
主題:	Hedonism Women - Social conditions Social status
オンライン･アクセス:	http://psasir.upm.edu.my/id/eprint/31414/1/GSM%202011%206R.pdf