Determinants Of Online Purchase For Agroproducts Among Pasarborong.Com Customers

Online-purchasing for agricultural products in Malaysia is not well received, despite the encouragement by the government and local vendors. This study examines the online purchasing behavior of consumers for selected agricultural products in Malaysia. The research objectives are: to document the pr...

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Bibliographic Details
Main Author:	R. Balasingam, Ratneswary
Format:	Thesis
Language:	English English
Published:	2007
Subjects:	Teleshopping Consumer behavior
Online Access:	http://psasir.upm.edu.my/id/eprint/5500/1/FP_2007_24.pdf

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