APA (7th ed.) Citation

Koo, X. M. (2023). The influence of push, pull and mooring factors on brand switching intention among generation Y smartphone users in Malaysia.

Chicago Style (17th ed.) Citation

Koo, Xi Min. The Influence of Push, Pull and Mooring Factors on Brand Switching Intention Among Generation Y Smartphone Users in Malaysia. 2023.

MLA (9th ed.) Citation

Koo, Xi Min. The Influence of Push, Pull and Mooring Factors on Brand Switching Intention Among Generation Y Smartphone Users in Malaysia. 2023.

Warning: These citations may not always be 100% accurate.